Via The Shooting Wire
"Southwick Associates has announced the brands and products that hunters and shooters preferred most in 2007. This list has been compiled from the 19,288 surveys that hunters and target shooters returned from HunterSurvey.com and TargetshootingSurvey.com last year. In 2007, the top brands included:"
Top rifle brand: Remington (14.1% of all purchases)
Top shotgun brand: Mossberg (27.5% of all purchases)
Top muzzleloader brand: Thompson Center (29.7% of all purchases)
Top handgun brand: Smith & Wesson (17.6% of all purchases)
Top scope for firearms: Bushnell (23.7% of all purchases)
Top rifle ammunition brand: Remington (32.7% of all purchases)
Top shotgun ammunition brand: Winchester (33% of all purchases)
Top handgun ammunition brand: Winchester (26.2% of all purchases)
Top blackpowder brand: Pyrodex (40.3% of all purchases)
Top balls, bullets, or shot brand: Powerbelt (32.1% of all purchases)
Top bow brand: Matthews (16.7% of all purchases)
Top arrow brand: Easton (45.1% of all purchases)
Top fletching brand: Bohning (29.6% of all purchases)
Top broadhead brand: Muzzy (29.6% of all purchases)
Top archery targets brand: The Block (26.6% of all purchases)
Top decoy brand: Flambeau (23.4% of all purchases)
Top game call brand: Knight & Hale (18.3% of all purchases)
Top reloading bullet brand: Hornady (24.5% of all purchases)
Top reloading powder brand: Hodgdon (42.6% of all purchases)
Top binocular brand: Bushnell (24.5% of all purchases)
Top tree stand brand: Gorilla (12.8% of all purchases)
Top knife brand: Buck (24.3% of all purchases)
Top scent brand: Scent-A-Way (19.5% of all purchases)
Top shooting target brand: Shoot-N-C (36.8% of all purchases)
Top clay brand: White Flyer (36.6% of all purchases)
Some surprises, to me at least. Then again, hunters were the ones most likely to respond and I am no hunter.
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